Online PR
Sender > channel > recipient. The proven rules for good communication also apply online. How should a message be built to receive online responses? What are the right words and pictures for each online channel – whether newsletter, blog, tweet or Youtube video? How do I reach important influencers? But also: recipient > channel > sender? That is, how do I handle a dialogue, critics or even a shitstorm?
In the field of Online PR our editorial staff holds a long list of journalist contacts from well-known specialized and public online media. HeadlineAffairs develops a tailored social media concept for you and considers success factors like appropriate targeting, transparency and readiness for dialogue. You would like proof? We can provide it with our social media monitoring.
